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Your Brand Is Your Business - Market It!
Aug 04
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Jul 20
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingYour Product Decorating Questions Answered
Jul 06
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...
Continue ReadingThe Value of Custom Packaging
Jun 22
When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Jun 08
Market: EntertainmentProduct Use: Gift With PurchasePromotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The waist be...
Continue ReadingBusiness Travel: How COVID-19 Changes Everything
May 24
“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
May 10
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...
Continue ReadingHow One Hour Can Determine Your Success
Apr 26
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Apr 12
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...
Continue ReadingCase Study: Beach Balls? Bingo!
Mar 29
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue ReadingCase Study: Raise Your Glass
Mar 14
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...
Continue Reading5 Awesome Recreational Wearables
Feb 29
Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year long!...
Continue ReadingO Canada! 6 Promotional Products Made in Canada
Feb 15
From sea to sea, Canada is a large and beautiful country that produces a wide range of products. There are so many Canadian-made products to choose from, but we worked hard to narrow it down to a shor...
Continue ReadingCase Study: Employee Appreciation Gift
Feb 01
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingCase Study: Wheelie Important Paperwork
Jan 18
Market: AutomotiveObjective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. The...
Continue ReadingDrink It In: 6 Drinkware Products to Quench Your Thirst
Jan 04
What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...
Continue ReadingGet in Gear With These Automotive Promo Products
Dec 20, 2019
Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...
Continue ReadingGive Your School Clubs a Boost With These Promotional Products
Dec 06, 2019
School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Nov 22, 2019
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...
Continue ReadingPromotional Golf Products That Are Made in the USA
Nov 08, 2019
These golf-themed promotional products are a hole-in-one! Add your logo to take your company’s golf tournament or event to the next level. Treat golfers to custom golf balls, umbrellas, ...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Oct 25, 2019
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhe...
Continue ReadingGraphic Design Terms Everyone Should Know
Oct 11, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue ReadingCase Study: A Flavorful Promotion
Sep 27, 2019
A Flavorful Promotion Boosts This Credit Union’s Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case Hi...
Continue Reading3 Things Every Busy Professional Needs
Sep 13, 2019
If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...
Continue ReadingBranding 101: What Makes a Brand Powerful
Aug 29, 2019
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...
Continue Reading8 Elegant & Engravable Promotional Products
Aug 15, 2019
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Aug 01, 2019
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description o...
Continue Reading25 Insane Facts About Promotional Products
Jul 18, 2019
You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...
Continue ReadingCase Study: It's in the Bag
Jul 04, 2019
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...
Continue ReadingCase Study: A Prom Ticket Keepsake
May 22, 2019
A Prom Ticket Keepsake Organization High School ...
Continue ReadingTop 10 Promotional Product Ideas for the Construction Industry
May 08, 2019
Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...
Continue ReadingGraphic Design Terms Everyone Should Know
Apr 24, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...
Continue ReadingCase Study: This Promotional Product is in the Bag
Apr 24, 2019
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue Reading5 Steps to Achieving Your Goals
Jun 20, 2019
If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...
Continue ReadingCase Study: College Fair Giveaway
Jun 05, 2019
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...
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